Balaji Srinivasan

Speed Is a Feature: How High-Leverage Engineers Build Momentum from Zero to Scale

2 minutes (607 words)

🔗The Hidden Cost of Waiting

One of the most counterintuitive lessons in engineering leadership is this:

Slowness is often a choice.

We tell ourselves we’re being cautious. That we’re “waiting for clarity.” That we’re avoiding mistakes.
But more often than not, we’re stuck in the loop of indecision, seeking perfect alignment before taking the first step.

As engineers grow into technical leadership, one truth becomes clear:
Momentum compounds. Speed becomes a force multiplier.
It’s not about being reckless — it’s about reducing the cost of recovery so we can move faster than our competitors can decide.


🔗🛠️ Don’t Pour Concrete Before You’ve Prototyped

Think of your early engineering decisions like building in a workshop, not like laying the foundation of a skyscraper.

In a workshop, you move fast: you test, you tweak, you try again. Parts are replaceable. Feedback is immediate. In contrast, once you’ve poured concrete for a skyscraper, you’re locked in — every mistake is expensive, every correction a retrofit.

Great teams build in workshops. They ship prototypes, gather signals, and evolve.

Move → Test → Adjust.

Speed lets us gather insight long before others finish debating the blueprint.


🔗⚙️ Zero to One: Speed as a Culture-Setter

At 0→1, you don’t have scale problems — you have speed problems.
You're inventing the future, not managing the past. You need fast feedback loops and cultural momentum.

🔗What high-leverage engineers focus on:

📌 Example:
Instead of building a full-fledged auth framework, ship a minimal version with logging hooks. Let policy evolve through usage, not anticipation.


🔗🔁 One to Ten: Speed as a Repeatable Loop

Here, muscle memory matters.
Speed becomes not just a habit, but a discipline. You’re standardizing what worked, while learning what breaks.

🔗What high-leverage engineers focus on:

📌 Example:
Need multi-region failover? Start with one region failover for a pilot customer. Learn fast, then extend.


🔗📈 Ten to Hundred: Speed with Guardrails

Now you're scaling. Mistakes cost more, but so does organizational friction.
You must scale velocity without inviting chaos.

🔗What high-leverage engineers focus on:

📌 Example:
Migrating 50 services? Start with 2, build tooling alongside, and iterate. Confidence grows with each loop.


🔗💡 The 80% Rule: Done Is a Moving Target

If something feels 80% right — ship it.

⚡ Every day you ship is a day you build speed.
⚡ Every shipped experiment increases surface area for insight.
⚡ Momentum compounds.

It's not carelessness — it's systematic adaptability.


🔗🎯 Speed Is a Strategic Asset

We often treat slowness as safe and speed as risky.
But in reality:

Your job at scale isn’t just writing code.
It’s removing friction. Creating flow. Designing systems that adapt quickly.

When teams move with confidence, not fear, speed becomes the feature that enables every other feature.

Ship more. Argue less. Build momentum.

In your organization are debates slowing down velocity?
What’s one place where shipping something 80% right will teach you more than waiting for consensus?

Let speed be your edge. And let feedback guide your architecture.

Tags: #software-engineering #delivery